Training built around you
Your goals, schedule, experience and available equipment shape the plan.
Stop restarting.
Build what lasts.
Personalised training, practical nutrition guidance and real accountability for women and men ready to build stronger bodies, sharper mindsets and lasting discipline.
From AED 149
Personalised for your goals, lifestyle and equipment.
Authentic transformations
Discipline
builds
destiny.
No hype. Clear plan. Discipline. Work. Results.
Not another generic challenge
A system you can
actually follow.
Forget random workouts and all-or-nothing dieting. JBAT gives you a clear structure that works around the demands of your real life.
Nutrition for real life
Clear calories, macros and meals designed around your tastes and budget.
Accountability that moves you
Reviews and direct support help turn good intentions into consistent action.
Mentor · Dad · Building every day
This is personal,
because I live it.
I’m Juhan Botha. JBAT was built around a simple truth: transformation is not one perfect workout. It’s the discipline to keep showing up.
As a dad building my own mind, body and spirit, I know the plan has to survive early mornings, work pressure, family commitments and imperfect days. That is the standard behind every JBAT programme.
“You do not need another restart. You need a structure that helps you keep going.”Meet me on Instagram
Your quickest route from interested to started
Four simple steps.
One clear direction.
01
60-second signup
Share the essentials so JBAT can understand your goal and preferred coaching option.
02
Secure your place
Complete your selected Core or Premium payment securely through Ziina.
03
Private assessment
Complete the detailed onboarding form so your plan can be properly personalised.
04
Start building
Your coaching journey begins with a practical plan and a clear 30-day direction.
Ready? The first form takes about 60 seconds.
Start signupChoose your level of support
Invest in the next
30 days.
Both options are personalised. Choose Core for the plan and essential reviews, or Premium for closer weekly support and adjustments.
CoreClear structure
AED149/ 30 days
A personalised training and nutrition system with essential progress support.
- Custom training plan
- Custom meal plan
- Calorie and macro targets
- Built for your lifestyle, equipment and budget
- 2 progress-review calls
- 30 days of structured direction
Most support
PremiumCloser accountability
AED349/ 30 days
Higher-touch coaching with weekly reviews, adjustments and priority access.
- Everything included in Core
- Initial 1:1 consultation
- 4 weekly progress reviews
- Ongoing plan adjustments
- Priority WhatsApp support
- 30 days of closer accountability
Payments are completed securely through Ziina.
Official Velora Ambassador
Train with purpose.
Wear the standard.
I’m proud to represent Velora Sportswear. Shop through my official ambassador link and use the code below for 15% off your order.
15% discount codeJBAT
Shop Velora Affiliate disclosure: JBAT may earn a commission from qualifying purchases made through this link, at no extra cost to you.
JBAT × VELORA
15%
OFF
CODE: JBAT
Before you start
Questions?
Start here.
Still unsure which option fits? Complete the quick signup and JBAT can take it from there.
info@jbat.fitnessYes. Your plan is built around your current fitness level, available equipment and realistic starting point—not somebody else’s routine.
No. JBAT can tailor your training to a full gym, a basic home setup or the equipment you already have available.
The goal is a sustainable structure that fits your calories, macros, preferences and budget. It should work in your actual life, not only on perfect days.
You choose your package, complete secure payment through Ziina and submit the detailed private assessment. Juhan then has the information needed to prepare your personalised coaching plan.
Disclose it in your assessment before starting. JBAT coaching is not medical care; seek clearance from a qualified healthcare professional where appropriate.
Core gives you the personalised plan plus two review calls. Premium adds an initial 1:1 consultation, weekly reviews, ongoing adjustments and priority WhatsApp support.
Discipline builds destiny
Your transformation does not
need another tomorrow.
Take 60 seconds. Tell JBAT where you are and what you want to build.
Start your signupClear expectations
Terms, privacy
& coaching disclaimer.
Effective 6 September 2026. Please read these terms before purchasing or using a JBAT service.
Terms of service
Agreement and service. By purchasing or using a JBAT service, you confirm that you have read and accepted these terms. JBAT provides remote fitness mentoring, training structure, general nutrition guidance and accountability. The package description, price, duration and inclusions displayed before payment form part of your agreement.
Eligibility and information. You must be at least 18 years old, or have permission from a parent or legal guardian. You are responsible for providing complete, accurate and current information, including any injury, medical condition, medication, pregnancy or other circumstance that may affect safe participation.
Payment, delivery and cancellation. Prices are shown in AED and payments are processed by Ziina. Service begins after payment is confirmed and the required onboarding information is received. Any cancellation or refund terms disclosed before purchase or agreed in writing will apply. Nothing in these terms limits rights that cannot lawfully be limited under applicable consumer law.
Your responsibilities. You agree to participate honestly, communicate relevant changes, use suitable equipment, exercise within your capabilities and treat JBAT communications respectfully. Plans and materials are licensed for your personal use only and may not be copied, resold, published or shared.
Availability and changes. Reasonable changes may be made to scheduling, delivery methods or plan content where necessary. JBAT may pause or end a service for non-payment, unsafe conduct, abuse, misuse of materials or failure to provide information reasonably required for safe participation.
Liability and governing law. To the fullest extent permitted by law, JBAT is not responsible for losses that were not reasonably foreseeable when the service was purchased. Nothing in these terms excludes or limits liability or consumer rights where doing so would be unlawful. These terms are governed by the applicable laws of the United Arab Emirates, subject to any mandatory protections that apply to you.
Coaching and health disclaimer
Educational service. Juhan Botha acts as an Authentic Transformation Mentor. JBAT services provide general fitness education, planning and accountability; they are not medical care, diagnosis, treatment, physiotherapy, psychotherapy or a substitute for advice from a doctor, registered dietitian or other qualified healthcare professional.
Health clearance. Exercise and dietary changes involve risk. Obtain appropriate professional clearance before starting, especially if you have an injury, medical condition, take medication, are pregnant or have concerns about exercise or nutrition. Stop immediately and seek qualified medical help if you experience pain, faintness, breathing difficulty or other concerning symptoms.
No guaranteed outcome. Results differ between individuals and depend on factors including health, adherence, sleep, nutrition, effort and circumstances outside JBAT’s control. No result, testimonial, photograph, estimate or programme description is a promise or guarantee of a particular physical, health, financial or personal outcome.
Personal responsibility. You remain responsible for deciding whether an activity is suitable, performing movements safely, checking equipment and food ingredients, and seeking specialist advice when needed.
Privacy notice
Information collected. JBAT may collect your name, contact details, goals, preferences, programme records and information you choose to provide about your health, injuries or lifestyle through Tally forms, email, messaging and coaching communications.
How it is used. Information is used to respond to enquiries, assess suitability, personalise and deliver services, provide support, maintain records, process administration, meet legal obligations and protect the safety and integrity of the service. Sensitive information is used only for the purpose for which it was provided or where otherwise permitted by law.
Service providers. Tally supports form collection, Ziina processes payments, and secure email or cloud-storage providers may support administration. Payment-card details are handled by the payment provider and are not stored by JBAT. Each external provider applies its own privacy and security terms.
Sharing, security and retention. JBAT does not sell personal information. Information is shared only when needed to deliver the service, comply with law, protect rights or with your permission. Reasonable safeguards are used, but no internet-based system can be guaranteed completely secure. Records are kept only as long as reasonably necessary for service, safety, accounting or legal purposes.
Your choices. You may request access to or correction of your information, ask for deletion or restriction where applicable, or withdraw consent for optional processing by emailing info@jbat.fitness. Withdrawal does not affect processing already completed and some records may need to be retained by law.
External links and updates. Links to Tally, Ziina, Velora and social platforms lead to third-party services with their own policies. This notice may be updated when JBAT’s services or legal obligations change; the effective date above will be revised.